Design Advantage : The Secret to Creating Long-Term Value 16

Design Advantage : The Secret to Creating Long-Term Value 16
Derived from: Roger Martin's The Design of Business

Companion Pieces
PROFIT : Want to fill your brain with more great ideas? The obvious thing to do is buy a copy Roger Martin’s book and read that - We only select 12 books a year so you know it’s good! And, here’s a couple of other resources to extend, enhance and enrich your learning.

The E-Myth
This small-business bible is all about turning your heuristic into an algorithm. In E-Myth speak it’s going from the technician to the business builder. Gerber outlines the systems you need to turn your small business into a money-making machine. Start here and then graduate to E-Myth Mastery.

E-Myth Book Summary from Superb Coaching - It's a great summary!

E-Myth Revisited on Amazon (non-affiliate link)
E-Myth Mastery on Amazon (non-affiliate link)


The Opposable Mind
Roger Martin’s previous book.
It’s Design Thinking for the Individual.

The Opposable Mind on Amazon (non-affiliate link)




How to Think Right
Another take on the design revolution. Pink highlights six modes of Right-Brain thinking for you to develop to stay ahead in the Conceptual Age. And, you guessed it, design is one of them!

Get the Book Rapper Issue How to Think Right
Derived from Daniel Pink, A Whole New Mind on Amazon (non-affiliate link)


Frog Power
If you’re serious about transforming your organization into a Design Thinking empire then you’ll need to clean out some cultural debris. This issue shows you how.

Get the Book Rapper Issue Frog Power
Derived from Steve Saffron and Dave Logan's The Three Laws of Performance on Amazon (non-affiliate link)



Get the full Book Rapper issue: Design Advantage

12 Must Read Business Books

Here's the Book Rapper 12 Must Read Business Books for April 2009...

Good to Broke: Why some companies completely mess things up and others don’t
Jim Collins

The Zero Hour Work Week: How to spend your time waiting for the Post-Global Financial Meltdown recovery
Timothy Ferriss

Book Yourself Silly: The fastest, easiest and most reliable system for getting more work than you know what to do with at prices you can’t possibly make a living from
Michael Port

The One-Minute Managers Guide to Wasting Time on Facebook
Ken Blanchard and Mark Zuckerberg

Tipping Points for Blinking Outliers
Malcolm Gladwell

Purple, Spotted Cows with Yellow Stripes, Football Boots and Long Tails
Seth Godin and Chris Anderson

The L Myth: Why most bosses don’t have a bloody clue about Leadership and what to do about it
Michael Gerber

The Vista Story: How I became addicted to my Apple Mac
Bill Gates
(Gates tells the real reason he quit as CEO of Microsoft.)

Feigned Optimism: How to fake interest in your current job until you get your next one
Martin Seligman

Out of My Whole New Mind: How my right-brain took over from my left-brain
Daniel Pink

The Hitchhikers Guide to your next Job Interview
Douglas Adams
(Includes a bonus chapter on taking the bus.)

Cheatonomics – How to bankrupt your company through Accounting Fraud
Kenneth Lay, former CEO of Enron

Let me know which ones we should RAP as our next book.