Sunday, December 27, 2009

10 Hot New Books from Book Rapper'd Authors

10 Hot New Books from Book Rapper'd Authors
Many of the authors of books we’ve rapped are serial offenders. They keep writing more books! So, here’s a list of new books from the authors of ones we’ve covered in previous Book Rapper issues. Note, the dates… a couple are so hot they haven’t been released just yet. Check the due dates. Note: I haven’t read any of these books. I figure if I liked their last one, these might be pretty good too… If you’ve read them, leave a comment with your thoughts.
Another note: All book links are non-affiliate links to Amazon.

Seth Godin - Linchpin
Previous Book: Meatball Sundae
Book Rapper issue: Marketing How-Now
New Book: Linchpin: Are You Indispensable?
Available: January 26, 2010.






Joseph Jaffe – Flip the Funnel
Previous Book: Join the Conversation
Book Rapper issue: Talk With Me
New Book: Flip the Funnel: How to Use Existing Customers to Gai
n New Ones
Available: February 8, 2010





Danie
l Pink – Drive
Previous Book: A Whole New Mind

Book Rapper issue: How to Th
ink Right
New Book: Drive: The Surprising Truth About What Motivates Us
Available: Now!






Ma
lcolm Gladwell – What the Dog Saw
Previous Book: Outliers
B
ook Rapper Issue: Anti-Self-Help
New Book: What the Dog S
aw: And Other Adventures
Available: Now!




Ori Brafman – Sway
Previous Book: with Rod A. Beckstrom; The Starfish and the Spider
Book Rapper issue: Leaderful
New Book: with his brother Rom Brafman; Sway: The Irresistible Pull of Irrational Behaviour

Available: Now!





Chris Anderson – Free
Previous Book: The Long Tail
Book Rapper issue: Make Money From Niches
New Book: Free: The Future of a Radical Price

Available: Now!





Tim
othy Ferriss – The Four Hour Work Week (Expanded)
Previous Book: The Four Hour Work Week
Book Rapp
er issue: The Four Hour JOLT!
New Book: The Four Hour Work Week – Expanded Edition – with 100 additional idea filled pages.

Available: Now!




C
hip and Dan Heath - Switch
Previous Book: Made to Stick
Book Rapper issue: The Sticking Point

New Book: Switch: How to Change Things When Change Is Hard

Available: February 16, 2010





M
ichael A Banks – On the Way to the Web
Previous Book: Blogging Heroes
Book Rapper issue: W
e Blog
New Book: On the Way to the Web: The Secret History of the Internet and Its Founders

Available: Now!





Barry Libert – Barack Inc
Previous Book: with Jon Spector, We Are Smarter Than Me
Book Rapper issue: The Bees Wees

New Book: with Rick Faulk, Barack, Inc.: Winning Business Lessons of the Obama Campaign
Available: Now!




If you've read any of these books, add a comment and tell us what you think...

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Friday, July 3, 2009

The 'Free' Debate


One of the fun questions that is often asked at dinner parties and in light-hearted interviews is “Who would you most like to have dinner with?”

The question conjures up the image of a bunch of important people sitting around the table and chewing the fat over a lively debate of world-changing ideas.


The internet is offered as a provider of all things wonderful and I’m pleased to say it can also ‘invite you to dinner with some great minds’. Or, at least let you eavesdrop.


Right now, there is a great debate on the internet… Ah, yes, literally, about the internet and on the internet.


Some of the great minds of digital technology, internet marketing, big ideas and the like are having a ‘free’ debate.

It all started with Chris Anderson of The Long Tail fame (Book Rapper Make Money From Niches) and Editor of Wired Magazine. He’s written a book called ‘Free’ and we discussed this in an earlier blog “Free Chris Anderson”.

Well, his book “Free: The Past and Present of a Radical Price” is to be released in the next couple of days (July 7). And, it’s likely to cause a storm – if it hasn’t already.

Malcolm Gladwell of ‘Blinking Tipping Points for Outliers’ fame, (Book Rapper’s Anti Self Help), suggested in a review in the New Yorker, he didn’t think ‘free’ would work.

Then along came Seth Godin, of ‘Tribes of Purple Cows eating Meatball Sundaes’ fame (Book Rapper’s Marketing How Now). He suggested in his blog post that Malcolm had got it wrong. ‘Free’ was not some philosophical position, just another marketing move that works.


It reminds me of one of the people I'd like to have dinner with, the late great Marshall McLuhan. We can have opinions about planes, trains and automobiles, but in the end, who cares? Technology or media does what it does. Opinions about it being good or bad matter little if it works.


A bunch of other smart people have now joined the ‘free’ conversation. One more chair at the dinner table please…


If you’d like to eavesdrop on some great thinkers thinking about a highly topical issue, then follow the threads in this post.


Alternatively, start with Tim Berry on the Huffington Post. He gives a good overview of the issue and adds a few more mouthfuls from some new dinner party guests.


So, if you want to have some great thinkers and wonderful debate at your dinner table, do it over the net. Virtual dinner parties are probably a good thing for your hips, thighs and waistlines too!


Join in today, it's free!

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Wednesday, April 1, 2009

12 Must Read Business Books

Here's the Book Rapper 12 Must Read Business Books for April 2009...

Good to Broke: Why some companies completely mess things up and others don’t
Jim Collins

The Zero Hour Work Week: How to spend your time waiting for the Post-Global Financial Meltdown recovery
Timothy Ferriss

Book Yourself Silly: The fastest, easiest and most reliable system for getting more work than you know what to do with at prices you can’t possibly make a living from
Michael Port

The One-Minute Managers Guide to Wasting Time on Facebook
Ken Blanchard and Mark Zuckerberg

Tipping Points for Blinking Outliers
Malcolm Gladwell

Purple, Spotted Cows with Yellow Stripes, Football Boots and Long Tails
Seth Godin and Chris Anderson

The L Myth: Why most bosses don’t have a bloody clue about Leadership and what to do about it
Michael Gerber

The Vista Story: How I became addicted to my Apple Mac
Bill Gates
(Gates tells the real reason he quit as CEO of Microsoft.)

Feigned Optimism: How to fake interest in your current job until you get your next one
Martin Seligman

Out of My Whole New Mind: How my right-brain took over from my left-brain
Daniel Pink

The Hitchhikers Guide to your next Job Interview
Douglas Adams
(Includes a bonus chapter on taking the bus.)

Cheatonomics – How to bankrupt your company through Accounting Fraud
Kenneth Lay, former CEO of Enron

Let me know which ones we should RAP as our next book.

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